Is AI coming for your job? Good.
The AI-Proof Multi-passionate Professional's guide to making AI your most loyal intern (even while you’re on holiday)
I’ve been thinking a lot about the fear.
You know the one.
It’s that quiet, nagging question that pops up when you see another mind-blowing AI demo churning out stuff in seconds: "Am I becoming obsolete?"
It’s the fear that your core skill, be it writing, designing, strategizing, creating, is on the verge of becoming a commodity.
The fear that the very thing that makes you valuable (and celebrated) is about to be turned into a cheap, predictable commodity by a machine.
To be honest with you, that fear is 100% valid.
It's valid for anyone who defines themselves as a "Content Creator."
Someone whose primary value is in arranging words or pushing pixels.
That race is already over.
AI can predict how words should be arranged better, faster, and cheaper than most of us ever could.
As a designer in my day job, AI, specifically Gemini, can create interfaces faster than I do.
But…
That’s not the game we’re playing anymore.
The new game is to be an IP Creator - someone who develops, systematizes, and owns net-new intellectual property.
For the IP Creator, AI isn't a threat. It’s the most powerful leverage you’ve ever had.
The problem isn’t AI; it’s how you’re clinging to an outdated definition of your value.
Your worth isn't in the production of words; it’s in the unique source of the ideas: your insights, your experience, your wisdom.
To escape the AI race to the bottom, you need to stop seeing yourself as a factory worker on the content assembly line and start seeing yourself as the architect of a new type of factory.
Your job is no longer to produce content that adds to the noise. Your job is to become the source of a signal that AI can amplify.
To escape the commodity trap, you have to climb what I call The Signal Ladder:
Step 1 - The Noise Floor (Production). At the bottom is the physical act of production: writing, designing, coding. This is where you're competing directly with AI on speed and cost. It’s a deafeningly loud, low-value space, a race to the bottom on price, employability, and speed.
Step 2 - Signal Boosting (Curation & Perspective). The next rung up is where you use your unique human perspective to connect ideas, make sense of the chaos, and guide others through the noise. You aren't just creating more content; you're amplifying what truly matters, providing analysis that AI cannot yet replicate without a human's guiding insight.
Step 3 - The Signal Source (Proprietary Systems & Transformation). At the very top, you stop just boosting other signals and you become the source. This is where you build your unique IP - named frameworks, signature methods, and transformation products that only you can offer. This is the "IP Creator" zone, where AI is not your replacement; it’s your most powerful leverage. It helps you build, scale, and deliver transformations.
Stop complaining about your job.
Your 9-to-5 job isn't a cage; it's your R&D lab for developing the proprietary systems that will sit at the top rung of your ladder.
The Master, The Servants, and The System
I've been thinking about the parable of the talents a lot lately, especially as I get ready to go on holiday myself.
The story begins with a master going on a long trip.
This detail has been ringing in my mind.
How many of us can pack our bags, move to another country for a while, and not feel the devastating impact on our finances, let alone our business?
But not this master.
As he was packing, he gave his money to his servants and trusted them to take the initiative.
He removed himself from the scene. He had systems intelligence.
As I prepare for my own trip, I’m asking myself:
Does all profit-generating activity stop because I'm on holiday?
Or have I built systems that allow value to be created without my direct, active involvement?
Or am I the system?
This is where AI shifts from a threat to a servant.
You are the master.
AI is the servant.
Your job is to give it work to do.
Profit-making work.
Let me show you two ways I'm doing this right now.
1. Making Money with ElevenLabs AI:
I wanted to create voiceovers for my new YouTube channel without the heavy lifting of recording and editing them myself.
I used ElevenLabs to create a professional clone of my voice.
I write the script, and the AI generates the audio in my voice.
After getting the result I wanted, I was about to cancel my plan.
But then I saw a tab called "Payouts."
Out of curiosity, I clicked it.
I realized I could make my cloned voice available in their library for other creators to use, and I would get paid for it.
It's been less than a month.
Here's how much that single decision has made so far:
This is a Human-First AI product.
The AI didn’t create my voice; I, the human, had to guide it, train it, and then give it a job.
Before there can be passive income, there must be active work.
2. Managing My Brain with NotebookLM:
I mentioned last time that I'm experimenting with Google's NotebookLM.
This tool is my secret weapon against Cognitive Load Coping.
Cognitive load is the mental effort required to process information.
For multi-skilled professionals like us, juggling passions, skills, and projects easily leads to cognitive overload, when the demands on our working memory exceed its capacity.
It leads to stress and burnout.
NotebookLM is my curated research assistant.
I take all my messy notes, articles, and half-formed ideas on a topic, upload them, and then I can query my own brain.
It helps me find the patterns in my own chaos.
Your Mess is Your Mastery
You might be reading this and thinking, "Great idea, Dayo, but my brain doesn't work in neat, numbered lists. My knowledge is a mess."
You're right. It is.
And that's a sign of mastery, not a flaw.
The most valuable knowledge, the kind people pay for, rarely starts in a clean outline.
Most experts don’t think in Standard Operating Procedures (SOPs); asking them to externalize what they know feels like writing a manual for a spaceship.
The solution isn't to force tidiness.
It's to extract the genius from the mess.
Try this 15-minute "Knowledge Dump" exercise:
Think of the last time you got a great result for yourself or a client.
Open a voice memo app (even WhatsApp's voice note transcriber works).
Now, answer this prompt out loud:
"Pretend I’m your future Virtual Assistant. Walk me through doing X step-by-step as if you were sending me a voice note."
Don't structure it.
Don't edit yourself.
Just talk.
Tell the story.
Once you're done, get it transcribed.
Now, look for patterns.
Not steps, but patterns:
Key decisions you made.
Underlying principles you followed.
Non-obvious shortcuts you took.
Mindset shifts that were required.
Highlight these and group them into themes.
This is how the structure of your unique IP reveals itself from the chaos.
For those who prefer writing, I’ve created a one-page template to guide this brain dump.
It forces you to get the ideas down quickly without overthinking.
[Click here to copy the 1-Page Rapid-Fire IP Capture Template]
"But What if My Experience Isn't Special?"
This is the wrong question.
It's born from imposter syndrome.
The right questions are:
"When friends or colleagues hit a wall, which problem do they message you about first?" (That recurring SOS is your hidden super-skill.)
"Think back to the last month: which task felt almost automatic to you, yet earned outsized thanks or praise from others?" (Ease × impact = prime IP fuel.)
"If you vanished for a week, what specific process would your team stall on because only you know the 'weird little steps'?" (Those quirky steps are your secret sauce.)
Still not sure?
Run a "Uniqueness Audit."
Send this message to 5-10 trusted friends, mentors, or past clients. (Feel free to adjust as you like)
Subject: Quick favour. What do you instantly think of when you think of me?
Hi [name]!
I’m doing a 3-question clarity sprint. Could you hit me back with short bullet answers?
Top 3 problems you’ve seen me solve well (or quickly) for you/others.
One word that describes how my approach is different.
If I disappeared for a week, what task would stall because only I know the “weird little steps”?
No need to be nice, honesty helps me the most. Thanks a ton!
– [Your name]
The answers will give you the raw material for your intellectual property.
They will show you where you're already creating a powerful signal.
Your job is not to become a better, faster human version of ChatGPT.
If not, most of us who used Mavis Beacon would have won a Guinness World Record by now.
Your job is to become the master who knows which instructions to give.
Capture what makes you you, systematize it, and then hire AI as the most effective, scalable servant you've ever had.
This is how you become an AI-Proof Multi-passionate Professional creating products that put the human first.
Live courageously,
Dayo Samuel💯
P.S. The idea of cognitive load is tied to my definition of stress. I'll be breaking down how to manage that as a multi-skilled professional in a future email. Stay tuned.
P.P.S. Ready to climb The Signal Ladder?
Reading about the framework is one thing. Actually climbing it is another.
To help you take that first crucial step from the 'Noise Floor' to 'Signal Boosting', I'm launching The Signal Challenge.
It's a FREE, 5-day, one-to-one sprint starting in mid-August, designed exclusively for multi-passionate professionals.
We'll work together to package your unique signal into an AI-assisted digital product that leaves you feeling empowered, fulfilled, and proud.
This is a personalized, hands-on experience, not a group course, so spots are limited.
To be considered, simply reply to this email with the words "Signal Challenge". I'll get back to you with the details.
This article is one piece of the puzzle. In The Dayo Samuel Report, we go deep into the step-by-step framework for turning your many passions into a compelling brand and product ecosystem.
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Really timely piece!