NanoProducts⢠That Sell (even in 30 minutes)
Practical steps to create new products â plus a challenge to validate your idea this week
I wrote the title of this newsletter after I wrote the content. What do you think of it as a book title?
Hey there!
In our last newsletter, I introduced the concept of NanoProducts⢠â small but mighty products that solve specific problems with minimal effort and resources.
Today, letâs take a step further by focusing on three audiences I can apply this for today. Donât worry, if I donât talk about you, I will cover that in the next newsletters.
3 people Iâm writing for today: Coaches, Medical/Health Professionals, and Notion Consultants (or other software specialists).
Weâll not only refine these product ideas but also map them to the Do-Sell-Teach Framework.
Plus, youâll get practical steps and an implementation challenge to bring some of these ideas to life.
If youâre game, read on.
1. Coaches: Create transformational NanoProductsâ˘
As a coach, your main expertise is in guiding people toward their goals.
The biggest problem your clients would have is taking the right action.
What you can do is turn your expertise into NanoProducts⢠that make it easy for your clients to take action.
Product idea to consider:
Mini-Transformation Kits: A themed collection of toolsâthink guided worksheets, audio coaching tracks, and quick-win exercisesâthat deliver a specific result in a short time.
Do-Sell-Teach Framework:
Do: Offer a 30-minute coaching session focused on a âquick win.â For example, âHow to Gain Clarity on Your Next Career Stepâ or âDe-stress in 10 Minutes.â
Sell: Package the same âquick winâ methodology into a downloadable toolkit. Include a guided worksheet, a short video walkthrough, and a checklist.
Teach: Create a mini-course or group coaching session titled âQuick Wins for Life: A Coachâs Guide to Rapid Results.â
How to use AI:
Use tools like ChatGPT to brainstorm content for your kit or session. For example, generate journal prompts or scripts for audio tracks.
Hereâs your challenge for the week: Design a âQuick Win Coaching Auditâ as a freebie to test your audienceâs response. Share it with five people, gather feedback, and refine before scaling.
2. Medical/Health Professionals: Empower patients with knowledge
If youâre a clinical researcher or doctor, you have valuable knowledge that can help people lead healthier lives.
The thing is most of us undervalue that knowledge - because youâre used to knowing what you know.
Hereâs a Product Idea:
Research Simplified: A downloadable guide or short course that demystifies complex topics for healthcare professionals, such as âConducting Effective Clinical Researchâ or â10 Steps to Better Patient Communication.â
Do-Sell-Teach Framework:
Do: Offer a 1-hour consultation to help peers or junior professionals structure their next research study or tackle a clinical challenge.
Sell: Create a concise PDF or audio guide, such as âTop 10 Research Mistakes and How to Avoid Them,â with actionable tips and resources.
Teach: Build a 4-week online program covering âEssential Skills for Research Excellence,â including live Q&A sessions.
How to Use AI:
Use AI tools like PubMed GPT for literature reviews or to refine medical documentation. I use Napkin AI to help me create infographics to visually explain research data.
Challenge: Outline a âResearch Roadmapâ guide in one day. Include three key sections: mistakes to avoid, success strategies, and tools to get started. Offer it as a free resource on LinkedIn. See if people take you up and signup.
3. Notion Consultants (and Other Software Specialists): Templates That Transform
Notion is just one toolâyour expertise likely extends to others like Trello, Airtable, or ClickUp.
What you want to do is create a versatile NanoProducts⢠from your knowledge.
Oftentimes, when someone is teaching a software, they limit the implementation to just the software.
A better approach would be to extrapolate applicable ideas from one software to other available software.
For example, I learned to use Photoshop in 2002. I didnât start from scratch to use Canva. I simply transferred that know-how.
Thatâs what Iâm saying.
So hereâs your product idea:
Pre-Built Solutions: Customizable dashboards or templates tailored to specific use cases, like project management, goal tracking, or team collaboration.
Do-Sell-Teach Framework:
Do: Offer a done-for-you setup service where you customize a Notion workspace (or similar tool) based on a clientâs needs.
Sell: Create ready-to-use templates, such as âWeekly Planner for Remote Teamsâ or âContent Calendar for Creatives.â
Teach: Develop a course like âMastering Notion Workspace: From Setup to Success,â with tutorials that show how to use your templates.
How to Use AI:
I donât know if thereâs an AI tool that works with Notion yet asides Notion AI. So do your research to find that and consider how they can work with other AI-powered apps like Zapier for your customers to integrate their workflows.
Challenge: Build a âOne-Page Solutionâ template and sell it.
Hereâs Your Next Step
You already have your audience.
Pick any product idea that resonates most with you.
Use the Do-Sell-Teach framework to design and test a NanoProduct⢠this week.
Share your results with meâIâd love to see what you create!
Remember, progress beats perfection every time.
Until next weekâŚ
Live courageously,
Dayo Samuel đŻ
PS: In a future newsletter, I will share the AI tools that I personally use. I expect that to be exciting. Maybe with some videos too. Or would you want me to make YouTube videos?
PPS: How are you finding this new series?
You were in my thoughts yesterday as I hadnât read from you in a while. Or maybe I havenât had time for my inbox. Either ways, itâs good to read from you.
I can't wait for that series, because I know you use a lot of awesome AI tools. Ive started marketing my offer and positioning myself as an authority in that area. I think I just need to press GO now!